Thinking about baby and youAbout Pureen
Over 55 years of cherishing little beginnings, so every family can enjoy each milestone with confidence.
Pureen's journey
From international roots to partnering with families across Vietnam.
Roots in Summit
U.S. Summit was founded in the United States by four MIT alumni, beginning a journey of growth across Asia.
Pureen is born
Pureen was built on deep understanding of mothers, babies, and families.
Arriving in Vietnam
Pureen made its debut and began partnering with Vietnamese families.
Partnering with IMEXCO
IMEXCO became the exclusive distributor of Pureen in Vietnam.
Pureen's mission and vision
Safe quality for babies and families
Pureen develops products with carefully selected ingredients and strict safety standards to make everyday care feel easier.
Supporting families across generations
Pureen continues to improve and expand its care solutions to remain a trusted choice for babies, parents, and the whole family.
Quality in every choiceCommitted to quality and safety
Pureen pursues consistent development and manufacturing processes centered on quality and families' peace of mind.